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Managing Google AdWords™ Ad Campaigns can be much harder
than it first seems, with disabled Ads, high costs and poor results
Your Free AdWords Audit reveals easy improvements - FAST
Google AdWords™ Advertising is the most effective Direct Marketing tool ever devised - never in the History of advertising has it been possible to place your marketing message in front of millions of people at the exact moment they are actively searching for your products and services.
AdWords™ is also unique in that it allows the fastest real-time testing and constant improvement of your marketing campaigns to continually drive your advertising costs down while increasing the quality of your precisely targeted potential buyers - every Business owner’s dream.
There has probably never been a single marketing strategy that can so dramatically improve your Business’s performance in such a short period of time. There is simply no easier and faster way to reach highly-qualified potential buyers, and the impact for You and Your Business could be enormous.
Yet - many people find out that managing Google AdWords™ Ad Campaigns can be much harder than it first seems, and you may have experienced some or all of the following:
- Ads not showing
- Disapproved Ads
- Daily budget too high
- CPC (Cost Per Click) too high
- Low CTR (Click Through Rate)
- Low-performing or inactive keywords
- Too many clicks without closing a sale
- Low positions for your Ad (low AdRank)
- Unquantified Return on Investment (ROI)
Google AdWords™ is a subtle and sophisticated marketing tool, which rewards the smart marketer but can punish the unwary. It takes an investment of time and money to master. Those who market the smart way by using the benefits available will be rewarded by:
- Top-performing keywords everyone else has missed
- Ads prevented from showing for undesirable keywords
- Measurable Return on Investment
- Lower daily budgets
- Higher AdRank
- Higher CTR
- Lower CPC
Your FREE AdWords Audit will identify up to 10 potential areas for improvement, including all the common mistakes typically made when first using Google AdWords™
- How to lower your daily budget and the effect this will have on your Ads
- Which of two sources of clicks is the right one for your promotion and how to prevent paying for the wrong source of clicks
- The purpose behind Ad Groups
- Use of strategically targeted keywords
- How to enjoy a lower CPC (Cost Per Click) keyword bid price
- How to quickly triple your keywords and then bid peanuts for the more effective ones your competitors have probably missed
- How to weed out ineffective keywords that trigger your Ads when you don’t want them to be seen, and the benefits this gives you
- How a simple technique can dramatically improve your Ads and what Google will do to reward you because of it
- Why you should never use a single Ad and the incredible difference the smallest difference between them can make
- How your AdRank position is determined and how to get it higher without spending any more (in fact you can spend less and enjoy a higher AdRank position than your competitor Ads)
- What CTR (Click Through Rate) really is and why it’s so crucial
Furthermore we can show you:
- The right way to set up your Campaigns from the outset
- How to get more and better quality keywords which your Competitors are missing, and for lower bid prices
- How to tell if your competitor Ads are following some of the smart marketing techniques you are
- The importance of playing Beat the Control and why seasoned Direct Marketers have been doing it for decades
- How to position the keywords people are using to trigger your Ads into the Ad headline or description automatically, and the benefits this gives you
- How to get your Ad noticed and clicked on instead of your competitors, even if they are ahead of you in AdRank
- Why you should not be aiming for the highest AdRank position and how this can hurt your chances of success, whilst you’re paying more
- Why a lower AdRank can get you better quality clicks to improve your chances of closing a sale
- When syndication to other Search Partners kicks in to increase your Ad distribution
- Why your Home Page should almost never be the landing page for your Ad
- How to measure which Ad Groups, Ads, keywords and Campaigns are resulting in conversions to sales and which ones you can eliminate to save you money
- How to bid the perfect amount even down to individual keyword level within an Ad Group for maximum cost-effectiveness
- How to improve your website’s ability to convert visitors from your Ads with an effective Sales Process
- How to use market-tested intelligence to optimise your web pages to get FREE traffic from Search Engines
- How to quickly and accurately test your new marketing ideas more easily and cheaply than ever before
- And more ...
Don’t sell harder when you can Market Smarter
Don’t spend more when you can get More for Less
The first 7 5 applicants will receive the AdWords Audit
FREE of CHARGE - make sure you’re one of the first to qualify!
Stop Losing Money - Apply Today for Your FREE AdWords Audit
Warmest Wishes,
David Rothwell
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